CLIENT
Watkin Jones & Son Ltd
CLIENT INDUSTRY
Residential Development
SERVICES PROVIDED
Residential Development Sales
LOCATION
Bath, BA1
SIZE/VALUE
Average £537 sq ft
£8,700,000 GDV
DIVISION INVOLVED
Residential Development Services
DATE
23 June 2022
Luxury waterside apartments in the heart of Bath. This exciting new development by Watkin Jones Homes provides contemporary riverside living in the heart of Bath. Help to Buy available.
WHAT WE DID
Savills were brought on board to sell the remaining units after the sales rate dropped away with the agent originally instructed. Savills analysed market conditions and sales data from comparable sites, relaunching the site and kickstarting the sales once more. We worked with the existing agent in a collaborative approach to ensure best values was achieved for the client across the available remaining stock.
CHALLENGES OVERCOME
We needed to ensure our relaunch created fresh excitement and motivated buyers. With the prime units now reserved we pushed the remaining stock and secured excellent values within a realistic time frame.
