
CHALLENGE
A stunning development of 3, 4 & 5 bedroom homes, finished to an exquisite specification and nestled in the serene Ascot countryside.
Launched in Spring last year, Winkfield Manor’s collection of 18 luxury homes faced a competitive Berkshire market and rising interest rates, requiring a tailored strategy to attract discerning buyers.

SOLUTION
Savills leveraged its deep local knowledge and premium marketing approach, highlighting Winkfield Manor’s unique heritage and desirable location near Ascot and Windsor. Through off-plan sales efforts, we created bespoke virtual tours, hosted events, and maintained close communication with prospective buyers.

RESULTS
The tailored approach secured strong off-plan interest and consistent buyer engagement, successfully positioning Winkfield Manor as an exclusive, sought-after development in the heart of Royal Berkshire.

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